FACT: Your brain is being controlled-and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology... little-known techniques of consumer persuasion that go completely unnoticed by th...(展开全部)

There are two sides to everything, except the stock market. In the stock market there is only one side--the right side. In certain market conditions, selling short can put you on the right side, but it takes real knowledge and market know-how as well as a lot of courage to assume a short position. The mechanics of short selling are relatively simple, yet virtually no one...(展开全部)

There are six simple steps in INSTANT INFLUENCE, as follows: 1. Why might you change? 2. How ready are you to change? (on a scale of 1 to 10) 3. Why didn't you pick a lower number? 4. Imagine you've changed - what are the positive outcomes? 5. Why are those outcomes important to you? 6. What's the next step? This scientifically tested method succeeds in every area of work and l...(展开全部)

There are six simple steps in INSTANT INFLUENCE, as follows: 1. Why might you change? 2. How ready are you to change? (on a scale of 1 to 10) 3. Why didn't you pick a lower number? 4. Imagine you've changed - what are the positive outcomes? 5. Why are those outcomes important to you? 6. What's the next step? This scientifically tested method succeeds in every area of work and l...(展开全部)

全美銷售超過兩百萬本的超級暢銷書 好壞時局都適用的CAN SLIM贏家系統 威廉．歐尼爾在這本全球暢銷書《笑傲股市》中，透過各種不同的市場，傳授給超過兩百萬位投資人累積財富的祕密。歐尼爾的CAN SLIM 投資系統，是一套經得起考驗的七部曲流程，讓你冒最小的風險，贏得最大的獲利；它擁有的強大力量，已經深深影響好幾個世代的投資人。 本書以一份從1880到2009年所有市場飆股的大型研究為基礎，為你提供： 飆股股價大漲前找出它們的技巧 選出最好股票、共同基金和ETF，讓獲利最大化的訣竅 100個全新技術線圖，助讀者掌握最具獲利能力的趨勢 特別增訂：21個投資人最常犯的錯誤策略

全美銷售超過兩百萬本的超級暢銷書 好壞時局都適用的CAN SLIM贏家系統 威廉．歐尼爾在這本全球暢銷書《笑傲股市》中，透過各種不同的市場，傳授給超過兩百萬位投資人累積財富的祕密。歐尼爾的CAN SLIM 投資系統，是一套經得起考驗的七部曲流程，讓你冒最小的風險，贏得最大的獲利；它擁有的強大力量，已經深深影響好幾個世代的投資人。 本書以一份從1880到2009年所有市場飆股的大型研究為基礎，為你提供： 飆股股價大漲前找出它們的技巧 選出最好股票、共同基金和ETF，讓獲利最大化的訣竅 100個全新技術線圖，助讀者掌握最具獲利能力的趨勢 特別增訂：21個投資人最常犯的錯誤策略

America's best-known master of conversation unveils his secrets for getting the talk flowing smoothly in any situation. "Communication is a necessary skill: Larry King is a master of communication, and now he's shared what he knows. If only he'd written the book sooner, I might have had a more interesting career."--Dan Rather.

How to create the change you want to see in the world using the paradigm-busting ideas in this "utterly fascinating" (Adam Grant) big-idea book. Most of what we know about how ideas spread comes from bestselling authors who give us a compelling picture of a world, in which "influencers" are king, "sticky" ideas "go viral," and good behavior is "nudged" forward. The problem is t...(展开全部)

Take charge of your career by taking charge of your business relationships. We all know how it feels when our colleagues talk about us but not to us. It is frustrating, and it creates tension. When candour is missing in the workplace, employees feel like they are working in the dark. Leaders don't know what employees really think; managers are frustrated when outcomes are not w...(展开全部)

Take charge of your career by taking charge of your business relationships. We all know how it feels when our colleagues talk about us but not to us. It is frustrating, and it creates tension. When candour is missing in the workplace, employees feel like they are working in the dark. Leaders don't know what employees really think; managers are frustrated when outcomes are not w...(展开全部)